Chris Elles is a dynamic leader and innovator, epitomizing the spirit of entrepreneurship and operational excellence. As the owner and Managing Director of Rolling Thunder Harley-Davidson, he has propelled the franchise to the pinnacle of success in Australasia, earning multiple accolades for dealer excellence and operational mastery. Beyond the realm of business, Chris’s dedication extends to fostering community and innovation within the motorcycle world through RIDES.co, a pioneering platform he founded to connect riders with their tribes.

His influence spans beyond entrepreneurship into the military and security domains, where, as a Non-Resident Fellow at the Krulak Center for Innovation & Future Warfare, Chris applies his deep understanding of innovation and team building to tackle complex challenges. His diverse career also includes significant roles within the New Zealand Defence Force, showcasing his commitment to service and leadership.

Educated at some of the world’s leading institutions, including Stanford GSB, MIT, Georgetown, and Harvard, Chris is a lifelong learner and mentor. His mission to drive positive social change is evident through his leadership roles and contributions to publications on innovation and strategy. Chris Elles is more than a business leader; he is a visionary dedicated to creating impactful change through entrepreneurship, leadership, and unwavering service.